Imagine drawing in millions of new potential customers in a matter of weeks. Well, with video marketing you don’t have to imagine.
A massive 78% of consumers watch online videos each week. Statistics also show that if the word ‘video’ is included in an email subject line, it increases its opening rate by 19%, decreases unsubscribes by 26% and increases click-through rates by an impressive 69%.
The point is, online videos sell. Consumers prefer to find out about a business and its services by viewing videos. So if you’re currently not making use of this current trend, you could be really missing out.