According to comScore.com, over 58% of United States consumers own Smartphones, and it’s growing every day. Smartphones are outselling personal computers and even people who do not have personal computers have Smartphones.
Because of this, it’s imperative for small business owners that they do not ignore the mobile marketing revolution.
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For that reason I’ve created this 9-part article series on mobile marketing for small business owners. This is a comprehensive guide on how you can start using mobile marketing to grow your business effectively.
Brands that are mobile ready get the thumbs up…
Did you know that customers are, according to Latitude, reporting better ratings and opinions of brands that offer a good mobile experience?
This statistic makes it an imperative to put on your list of how to make your business better and more responsive to your customers.
Over the next few posts I’m going to talk about:
• Reaching customers on the go
• Forms of mobile marketing
• Mobile marketing misconceptions
• Carrying your brand from web to mobile
• List building in a mobile world
• Creating mobile friendly emails
• Incorporating social media into your MM campaign
• Using web analytics to improve your campaign
• Tips for making your first campaign a success
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It’s going to be fun and informative. I hope that you’ll sign up for the RSS feed or get on the mailing list so that you don’t miss a single blog post. Each post will be packed with information that you need to incorporate mobile marketing into your small business digital marketing mix. I’m looking forward to it, and I hope you are too.